Saturday, January 21, 2012

Women in focus: the Kodak girl – in pictures



The Kodak product was marketed, in the beginning, at women, who often took a central role in advertising. In 1893 the Kodak girl, a character embodying independence and travel, began to appear in publicity shots. As the Eastman Kodak company files for bankruptcy, we reproduce some images from history.

2 comments:

Hels said...

She was a "character embodying independence and travel". What a wonderful idea, especially for the 1890s! I love the soft wearable clothing, the sense of independence and her focus on the job at hand.

Hermes said...

Its fascinating how at the end of that century clothes and attitudes changed so much in only a few years.